Podcast Giant Goes Global

From The New York Times:

For years, iHeartMedia, which operates about 850 radio stations in the United States and has a popular online music app, iHeartRadio, mostly sat on the sidelines of the podcast revolution. Now it is going all in. Last year, the company bought Stuff Media, the studio that produces “Stuff You Should Know” and other shows, for $55 million, and Robert W. Pittman, iHeartMedia’s chief executive, considers podcasts an essential part of iHeartMedia’s offerings.

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